Press release: 27 Sept 2012

VisitCornwall’s official online travel and tourism guide, www.visitcornwall.com, has been named the Best Tourist Board Website in the UK TravelMole Web Awards 2012 at a prestigious ceremony in London.

The destination website which was re-launched earlier this year was applauded for its innovative features, ease of navigation and fresh design. It was also praised for its imaginative communication of Cornwall’s unique visitor appeal by the expert judging panel, which comprised of marketing and communication specialists from the travel industry.

Lauren Hogan, Digital Marketing Manager at VisitCornwall, the Cornwall Development Company tourism service, comments: “To be named best tourist board website is a valuable accomplishment and I am immensely proud that Cornwall has been recognised as leading the way in digital communications in the tourism industry.

“The website was developed with the customer at its heart and this award, along with the increasing user rates which now stand at an annual 1.5 million, show that the strategy of providing customised and relevant information whilst offering inspirational and varied content is a winning combination.”

Joan Symons, Cornwall Council Portfolio Holder for Tourism, Culture and Leisure, adds: “This is fantastic news and I offer my congratulations to the VisitCornwall team. Awards of this status help to raise the profile of the website which will drive new enquiries and in turn, new visitors to Cornwall.”

The runners-up to VisitCornwall.com in the ninth UK TravelMole Web Awards which are presented by TravelMole, an online community for the travel and tourism industry which operates across 132 countries, are www.insidevancouver.ca and www.discoveryorkshirecoast.com.

Graham McKenzie, Manager of the European division of TravelMole, offers further congratulations: “To win the best tourist board site is a huge achievement for VisitCornwall. In a world where everybody is fighting for the very last tourist pound and dollar to have a good online presence is fundamental. To come out on top of what was a very competitive and large nomination list is a great accolade.”

VisitCornwall now awaits the British Travel Awards in November as the website is also in the running for Best UK Visitor Guide Website whilst Cornwall has been shortlisted for Best UK County or Region. The Awards are open to public votes until 30th September, to support Cornwall visit www.vote4cornwall.com.

For more information about the UK Travel Mole Web Awards 2012 please visit www.travelmole.com.

For a virtual fly-through of the VisitCornwall website developed in partnership with the digital marketing agency, Nameless Media Group Ltd, go to http://youtu.be/eH-9e4RFHqA.

ENDS