Press release: 28 May 2013
Tourism businesses across Cornwall are being encouraged to shout about their achievements and showcase their quality by entering the Cornwall Tourism Awards 2013 which are now open for entries.
Open to all tourism related businesses across the county* the Awards shine the spotlight on what makes Cornwall such a successful place to visit and they celebrate the industry’s passion for excellence.
To reflect the industry and to encourage more entries a number of changes have been made to the Awards programme which is now in its twelfth year and covers 18 award categories. As well as a new ‘Holiday Village, Resort or Self Catering Complex of the Year’ category there are now five different attraction categories; Arts, Museums and Maritime, Gardens, Historic and Heritage Properties and Country Houses, Wildlife & Environmental, and Family Fun & Theme Parks.
The Cornwall Tourism Awards are presented by Visit Cornwall, the Cornwall Development Company tourism service. Malcolm Bell, Head of Visit Cornwall, comments: “The Cornwall Tourism Awards play an important role in rewarding the dedication and hard work of the local tourism industry and recognise the contribution made towards key issues such as sustainability, accessibility and staff training and development.
“The updated categories mean there is something for every tourism related business and we hope 2013 is a record year for entries.”
The launch of the Cornwall Tourism Awards coincides with the Devon and South West awards and comes fresh from the county’s outstanding success in this year’s national VisitEngland awards, when Cornish businesses picked up 6 national awards.
Ian Akeroyd of Trethem Mill Touring Park who has enjoyed a string of Award success commented: “The main reason for entering the Cornwall Tourism Awards is that it makes you sit down and really think about what you’re doing within the business and, more importantly, makes you think about what you’re not doing and how this can be rectified. The Awards are also an excellent way of raising your business profile, which can only be a good thing.”
St Austell Brewery is once again the main sponsor of this year’s Cornwall awards and their Marketing & Communications Director Jeremy Mitchell said: “St Austell Brewery is delighted to be the headline sponsor again in 2013. The Cornwall Tourism Awards play a valuable role in celebrating excellence and also inspiring each of us to keep developing and improving our businesses. We are also looking forward to the Awards Dinner which is a brilliant social occasion when people across Cornwall’s hotels, bars, holiday camps, B&Bs and visitor attractions can enjoy a well-earned evening off.”
Winners from Cornwall will be fast-tracked into the South West awards, with South West winners submitted to the national VisitEngland awards. Entry is free, the programmes being funded by a range of sponsors and partners, and all entrants receive feedback.
The deadline for entering is 5pm on Thursday 21st June. Full details of the tourism awards, along with details of how to enter, top tips and entry forms are available at www.cornwalltourismawards.co.uk.
* All accommodation applicants must hold a current National Quality Assessment Standards (NQAS) grading or be registered with a VisitCornwall Recognised Inspection Scheme in order to be considered for the Awards.